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Careaccess
Growth Marketing Manager
marketingfull-timeUSA Remote
SALARY
Not listed
WORK TYPE
remote
JOB TYPE
full-time
INDUSTRY
healthcare
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About the role
This Role Makes a Difference
The Growth Marketing Manager will be the critical link between our digital marketing team and our technical and SEO-driven digital efforts. This role requires a blend of technical expertise, UX/UI knowledge, and data-driven decision-making to optimize our digital experiences, improve search performance, and drive conversions across our platforms.
If you have a passion for technical marketing, SEO, website performance, and digital usability, and love working in a fast-paced, mission-driven environment, we’d love to hear from you!
How You'll Make An Impact
- SEO & Digital Optimization
- Own and execute SEO strategy (technical SEO, on-page optimizations, structured data, page speed improvements).
- Conduct site audits and provide recommendations to enhance organic search rankings and user engagement.
- Implement A/B testing and UX improvements to optimize conversion rates and reduce friction.
- Technical Implementation & Website Management
- Collaborate with developers and designers to modify and optimize the digital user experience (landing pages, forms, mobile UX, etc.).
- Track, analyze, and improve website performance metrics (page speed, user flow, bounce rates).
- Manage and improve tracking pixels, tags, and analytics (Google Tag Manager, GA4, Looker Studio).
- Oversee schema markup, metadata optimization, and internal linking strategies.
- Data-Driven Growth & Reporting
- Build dashboards and reports to track SEO performance, website engagement, and conversion rates.
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