Growth Manager (Australia)

Role Overview

Data-driven and commercially minded Growth Manager to drive user acquisition, activation, and retention for Binance in Australia. This role goes beyond performance marketing — building sustainable, compliant growth engines in a market where trust, regulation, and user education are critical. Own the end-to-end growth funnel, from first touch to active trader, while balancing efficiency, brand, and regulatory constraints.

Responsibilities

• Own the Full Growth Funnel: Drive performance across acquisition (new users), activation (KYC → first trade), and retention (repeat usage)
• Identify drop-offs and optimize conversion at every stage
• Build and continuously refine AU-specific growth playbooks
• Performance Marketing & Channel Optimization