Fractional Growth Product Manager (Part-Time 1099 Contract)
About the role
About Parsley Health
Parsley Health is the leading holistic medical practice combining advanced testing, root-cause medicine, and personalized care plans. We help members address chronic conditions and build long-term health through a clinician-led, evidence-based approach. We’re a remote-first team backed by leading healthcare and consumer investors.
The engagement
This is a 3-month independent contractor engagement to lead our CRO program while we determine the long-term shape of the growth function.
You’ll lead a defined CRO workstream across the funnel, auditing it screen by screen, generating hypotheses, running tests end to end, calling wins and losses, and helping ship decisions to 100 percent. This is not a run-the-queue engagement. We are looking for someone who can bring judgment, structure, and practical recommendations based on what they see in the data and user experience.
Recent tests we’ve shipped or are running include restricting the scheduling window, reframing the advisor call as optional, moving the insurance eligibility check earlier, and pre-signup clinician matching. That’s the flavor of work: concrete, sequenced, and tied to a number.
You’ll collaborate with product design & engineering, and you’ll report to VP Product & Engineering.
Scope of services
The contractor will be expected to:
- Lead the Care funnel CRO workstream. Audit the funnel, generate hypotheses, size and prioritize tests, brief design and engineering partners, support QA, monitor launches, call results, and recommend which winners should be shipped to 100 percent.
- Manage and curate the experiment backlog. Maintain a single source-of-truth backlog in PostHog and Linear, continuously adding, deduping, and reprioritizing tests against the KPIs below. Re-rank priorities at least every two weeks based on results, expected impact, effort, and business need.
- Data and reporting. Set up and maintain per-experiment PostHog dashboards and produce a weekly written experiment readout summarizing what’s running, current results, statistical confidence, and recommended next actions. The readout should be clear enough for non-PM executives to understand and use.
- Build a durable findings library. Maintain a living CRO learnings document capturing each experiment’s hypothesis, variants, result, and takeaway so insights survive past the engagement and can transfer cleanly to a future owner.
How we’ll measure success
The engagement will be evaluated against progress on two metrics:
Primary: Overall conversion rate to purchase across the acquisition funnel.
Secondary: Reduction in the share of sales-assisted purchases, which we call advisor calls, by increasing self-serve conversion as a percentage of total purchases.
By month 3, we expect the engagement to produce a curated and prioritized backlog, 6 to 10 shipped experiments with clean readouts, and a findings library that a successor can pick up cold.
Who you are
You are a senior, hands-on individual contributor. You do the work yourself and are comfortable being the only PM on the program.
You have 7+ years of experience in growth product or CRO, with a track record of running experiments that moved the needle on conversion metrics.