Email Marketing Manager (Mobile Studio)

About Brainstack

We are Brainstack, a Ukrainian multi-product IT company. If you are looking for a space of opportunities for constant scaling and love challenging tasks, you are in the right place. Here you will find challenges that help realize your ambitions, create profitable businesses without illusions, and turn ideas into successful IT products. The team will always support you and not leave you alone with challenges.

Our portfolio includes mobile and web applications and services with a million-strong audience covering various niches: Health & Wellness, Mental Health, Astrology, AI, Utilities, Parental Control. We also develop our own R&D center.

About the Role

We are looking for an Email Marketing Manager to join our Mobile Studio team, which develops mobile applications in the AI, Productivity, and Utility niches.

You will join a team building the email channel practically from scratch for one of the studio's products. You will have the opportunity to directly influence the channel's development, test new approaches, and work on growing key business metrics.

What Awaits You

• Opportunity to build the email channel and become its owner
• Work on a product with a global audience and large volumes of new users
• Direct impact on product and business metrics, not just email KPIs
• Freedom to test new approaches, automations, and AI solutions for channel development
• A team that quickly implements ideas and supports experiments

About You

• At least 1 year of experience as an Email Marketing Manager or CRM Marketing Manager
• Experience with ESP platforms (Customer.io, Braze, Iterable, Klaviyo or similar)
• Experience launching email campaigns, trigger communications, and automated scenarios
• Understanding of user segmentation and communication personalization principles
• Ability to analyze campaign results and make data-driven decisions
• Experience with A/B testing and email campaign optimization
• Understanding of email deliverability, domain reputation, and sender reputation principles
• Basic knowledge of HTML/CSS for working with email templates
• English level B2 or higher
• Love working with numbers, attention to detail, and ability to organize your own work
• Not afraid to take ownership of the direction and propose new solutions

Nice to Have

• Experience with global B2C products
• Experience interacting with support teams or customer communication
• Understanding of acquisition marketing and lifecycle communications

You Will

• Build and develop the email channel as a key product monetization channel
• Launch marketing, trigger, and lifecycle communications in Customer.io
• Create new automated scenarios and optimize existing ones
• Segment users and personalize communication according to their behavior
• Conduct A/B testing and improve key email channel metrics
• Monitor deliverability, domain reputation, and send quality
• Analyze campaign effectiveness in Tableau and form growth hypotheses
• Work with transactional emails via SendGrid
• Collaborate with the growth team, product, analysts, and designers to develop CRM communications
• Help develop not only email but also other CRM communication channels, including push notifications

Your Path to the Position

HR Interview > Tech Interview > (Test Task) > Final Interview > Reference Check > Job Offer

Benefits

• Leadership development in our Brainstack Leadership School
• Professional training: courses, certifications, and training
• Language learning compensation
• Paid participation in industry conferences, events, and meetups
• Access to an electronic library
• Regular performance reviews to track your progress