Email Marketing Manager (Digital intelligence)

About the Company

Brainstack is a Ukrainian multi-product IT company developing mobile and web applications with a global audience in Health & Wellness, Mental Health, Astrology, AI, Utilities, Parental Control, and an R&D center. We are looking for an Email Marketing Manager for our data intelligence team that builds data search & intelligence services for the global B2C market.

What to Expect

• Fully own the email channel and influence key product metrics
• Work in a product team that treats the email marketer as an expert in their domain
• Participate in developing multiple products with a global audience
• Build systematic product communication with users
• Independently shape email marketing approaches and scale the channel

Requirements

• 2+ years of experience in a similar role
• Experience with ESP platforms (Customer.io, Sendgrid, Wooxy or similar)
• Experience launching marketing and trigger email campaigns, automated flows, and lifecycle communications
• Ability to segment user bases and build personalized communications
• Set up, run, and analyze A/B tests
• Deep understanding of email deliverability, spam filters, and domain reputation management
• Experience working with large worldwide contact databases
• Basic knowledge of HTML/CSS for customizing email templates
• Understanding of the user lifecycle and retention strategies
• Experience with transactional or service email communications
• English B2+ level
• Proactive, autonomous decision-making and ownership of results
• Effective team collaboration and trust-building

Nice to Have

• Experience with global B2C products
• Experience interacting with support teams or client communications
• Understanding of acquisition marketing and lifecycle communications

Responsibilities

• Participate in migrating email communications to Customer.io, set up and launch campaigns and automated lifecycle communications
• Create and optimize marketing and trigger chains, automated flows
• Build audience segmentation and lifecycle communication with users
• Run A/B testing and optimize campaigns based on data
• Control email deliverability, domain reputation, and key email metrics
• Work with transactional, service, and billing emails
• Implement email strategy together with marketing, product, and development teams
• Take responsibility for the email channel as a key communication channel with users

Hiring Process

HR Interview → Tech Interview → Reference Check → Job Offer

What We Offer

• Growth opportunities through Brainstack Leadership School and professional training (courses, certifications, conferences)
• Language learning compensation
• Access to an e-library and regular performance reviews
• Comfortable working conditions and support for your ambitions