Email Marketing Designer & Creative Strategist

In This Role

You will design and execute high-impact B2C email campaigns for a large global customer audience. You will transform campaign concepts into polished, on-brand email experiences by combining strong visual design, persuasive copywriting, and email-marketing expertise.

You will collaborate with creative leads, marketers, and program stakeholders throughout concept development, design, feedback, production, and launch. This role is ideal for a hands-on creative marketer who thinks visually, works fluently in Figma, and understands how design and messaging influence customer engagement.

Responsibilities

• Design polished, responsive, and user-friendly B2C email campaigns using Figma or a comparable design platform.
• Translate campaign briefs, brand direction, and customer needs into compelling visual concepts.
• Support the complete creative process from intake and concept development through revisions, approval, and launch.
• Write and refine subject lines, headlines, body copy, calls to action, and other email content.
• Proofread campaign materials to ensure accuracy, consistency, appropriate tone, and flawless grammar.
• Apply email-marketing best practices related to layout, visual hierarchy, readability, accessibility, and responsiveness.
• Ensure email designs can be successfully implemented and delivered through the organization’s email platform.
• Partner with creative leads and marketing stakeholders to ensure designs align with campaign goals and brand standards.
• Incorporate stakeholder feedback while maintaining creative quality and usability.
• Document creative rationale, design decisions, feedback, and iterative improvements.
• Manage timelines, review cycles, and deliverables across multiple concurrent campaigns.
• Review campaign performance data and apply relevant insights to future creative.
• Present concepts and clearly explain design and messaging choices.
• Identify opportunities to improve templates, workflows, and creative consistency.

Qualifications