Director, Product Management

Job Brief:

The Director of Product Management, Shoppable Media is responsible for the full product ownership of Wayvia's Shoppable Media business pillar. They will work closely with corresponding engineering and design teams and business stakeholders including marketing, sales, and customer success. This person will own the product vision and roadmap for Shoppable Media, defining the pillar's overall direction and supporting the execution and delivery of that vision. They will deliver on the product roadmap by collaborating across a team of product managers, helping them do their best work, and ensuring they are working toward a common vision grounded in client outcomes and business impact. To be successful in this role, the person must have deep expertise in customer-centric product management, a clear-eyed understanding of the commerce and retail media landscape, strong prioritization discipline, and the ability to translate client signals and market intelligence into a compelling, defensible product strategy.

Essential Functions and Responsibilities

Product Vision, Roadmap, and Strategy

• Own the multi-quarter vision and roadmap for Shoppable Media, aligned to client outcomes, market intelligence, and company strategy.
• Set goals, manage product scorecards, and communicate progress to internal and external stakeholders.
• Define clear quarterly investment priorities, including what will and will not be built.
• Use client demand, churn risk, QBR feedback, and market signals to drive prioritization.
• Balance new development with iteration, protecting engineering focus and ensuring delivery to completion.

Management

• Coach and develop product managers across discovery, definition, and delivery.
• Build strong roadmap communication and decision-making discipline across the team.

Product Discovery

• Lead a structured discovery process informed by client feedback, QBRs, competitive analysis, and market intelligence.