Waveapps
Director of Growth Marketing
marketingfull-timeToronto, Ontario
SALARY
Not specified
WORK TYPE
remote
JOB TYPE
full-time
INDUSTRY
fintech
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About the role
Growth Marketing & Revenue Acceleration
- Develop and own the growth marketing strategy to drive acquisition, activation, and expansion with clear revenue targets
- Lead multi-channel campaigns, optimizing for CAC, conversion, and product adoption
- Drive lifecycle marketing (email, in-app, nurture, advocacy) to increase adoption, reduce churn, and maximize LTV
- Partner with Product on in-app growth loops (onboarding flows, upsell paths, referrals) to improve activation and monetization
- Build, test, and scale growth experiments
About Wave
Wave helps small businesses to thrive so the heart of our communities beats stronger. We work in an environment buzzing with creative energy and inspiration. The mark of true success at Wave is the ability to be bold, learn quickly and share your knowledge generously.
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