Director of Field & Partner Marketing
About the role
About Fingerprint
Fingerprint empowers developers to stop online fraud at the source. Our products are developer-focused and our clients range from solo developers to publicly traded companies. We are a globally dispersed, 100% remote company with a strong open-source focus.
Role Overview
The Director of Field & Partner Marketing will own the global strategy and execution for pillar events, regional field marketing and alliance partner marketing. This leader will optimize and scale a proven go-to-market engine that integrates ABM, field events, and partner campaigns to accelerate pipeline and revenue growth across enterprise and strategic segments.
You’ll guide a lean but experienced team and a well-established set of field programs. The emphasis will be on optimizing what exists, strengthening strategic alignment with Sales, Demand Generation and Alliance Partners, bringing sharper data-driven discipline to measure influence and ROI, and setting the foundation for future team growth as program impact scales.
What You’ll Be Doing
- Own the field marketing strategy to drive pipeline generation and acceleration across target industries and segments, in close partnership with the Revenue organization and Demand Generation.
- Own programmatic regional events tied to our ABM playbooks. e.g. target-account dinners, regional roundtables, partner-enabled events, corporate hospitality.
- Drive brand awareness and generate leads through onsite activations and support of the sales team.
- Bring our brand personality to life to engage and entertain our target audience at in-person events.
- Analyze, track, and report on event ROI, and MQL metrics.
- Collaborate with our marketing creative team to ensure all aspects of our collateral and presence represents the Fingerprint brand.
- Partner with our Strategic Alliance partners to build joint demand, co-marketing campaigns, partner event programs and joint ABM motions.