Director, Client Media Solutions

What You’ll Do

Media Strategy & Planning

• Lead the development of media strategies and integrated plans across assigned healthcare clients, ensuring alignment to business goals and audience needs
• Support annual planning, campaign launches, investment allocation, and channel strategy development
• Translate audience insights, competitive landscape, and performance data into clear planning recommendations
• Execute audience-first omnichannel strategies across HCP, patient, caregiver, and consumer audiences
• Identify and recommend emerging media opportunities and innovations that enhance campaign effectiveness

Client Management

• Serve as a day-to-day strategic partner to client stakeholders, supporting ongoing planning and optimization conversations
• Present media plans, performance updates, and recommendations with clarity and confidence
• Build strong client relationships through reliable delivery, proactive communication, and problem solving
• Partner with account leadership to support organic growth opportunities within existing clients

Planning & Measurement

• Apply established planning frameworks and best practices across assigned accounts
• Support budget allocation, KPI development, and channel prioritization to drive results
• Partner with Analytics to implement measurement plans and translate performance into actionable insights
• Contribute to a test-and-learn approach that drives continuous optimization