Director, Ads Product Legal

About Reddit

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 126 million daily active unique visitors, Reddit is one of the internet’s largest sources of information.

Location

Remote - United States

About the Role

We’re looking for an experienced ads product counsel with deep global privacy knowledge to lead our growing ads product counsel function globally. You will directly advise Reddit’s Ads Product & Engineering teams and Reddit leadership as we rapidly launch new ads products in an evolving legal landscape. As the head of Ads Product counseling, you will act as a strategic leader and an independent contributor, driving our most mission-critical ads initiatives while managing a high-performing legal team.

What You'll Do

• Lead a team of ads lawyers supporting Reddit’s Ads Product, Ads Engineering, and Monetization org.
• Act as a player-coach, directly counseling and providing strategic advice to business leadership and Reddit's C-Suite on our most mission-critical ads product initiatives, such as Reddit Max, search and dynamic product ads, identity & signals, targeting, measurement, and brand safety products.
• Advise Reddit’s Ads Policy teams on how to scale across emerging verticals and global markets.
• Develop and drive a coherent legal strategy and risk framework for ads products globally, aligning with Privacy, Regulatory, and Commercial Legal on risk appetite, escalation paths, and documentation standards.
• Help drive allocation and prioritization of engineering resources for legal initiatives as we enter or expand into new markets (e.g., DSA/VLOP compliance).
• Build scalable internal systems and processes and provide practical, creative solutions to help accelerate Reddit’s launch velocity.
• Design scalable external mechanisms (e.g., click-through terms, settings flows, notices, arbitration/opt-out flows) that support product velocity and reduce one-off negotiations.
• You will not be directly responsible for negotiating ads deals, but will provide valuable input during negotiations.

What We're Looking For

• A confident leader to directly advise Ads Product leadership and our C-suite on strategic judgments balancing business objectives and risks.
• 12-15+ years practicing law, including 7+ years in-house as an ads product counsel at a tech company (preferably a UGC platform) and significant time leading an ads product counsel team.
• Deep familiarity with privacy and data protection frameworks relevant to ads globally (e.g., GDPR, ePrivacy Directive, U.S. state privacy laws, children’s/sensitive data, and self-regulatory regimes) and substantial focus on measurement, targeting, ad tech, and regulatory compliance.
• Strong working knowledge of online advertising ecosystems (platforms, Pixels/ CAPI, MMPs, data clean rooms, measurement vendors) and how data moves through them.
• Excellent written and verbal communication, including the ability to distill complex technical and legal issues into crisp, actionable advice.