Design Lead

ABOUT THE ROLE:

OLIPOP is looking for a Design Lead with deep expertise in translating visual identity systems across channels, from packaging and retail to digital. This role is key to evolving and elevating how our brand shows up across a 360° experience. While a solid understanding of packaging and retail design is very important to the role, we’re most excited about someone who can bring cohesion, clarity, and creativity to every brand expression, ensuring our identity is distinct, consistent, and ownable no matter the format. This is an execution-focused role that requires reviewing and elevating designers’ work, providing clear creative direction, and actively designing when needed. You'll lead a team of designers and collaborate with internal teams, external partners, and cross-functional stakeholders to translate brand direction into high-quality, production-ready design across packaging, marketing, digital, and retail environments.

RESPONSIBILITIES:

• Lead and elevate designers’ work across 360° brand touchpoints
• Provide clear creative direction and hands-on design when needed
• Collaborate with internal teams, external partners, and cross-functional stakeholders
• Translate brand direction into production-ready design across packaging, marketing, digital, and retail