Creative Director (Marketing Campaigns)

What you will do:

• Define and lead the creative vision for integrated marketing campaigns across digital, social, ATL/BTL, content, and experiential channels
• Translate business and marketing objectives into compelling, insight-driven creative concepts that are strategically sound, scalable, and feasible across all touchpoints
• Ensure creative excellence and consistency across all campaign assets, maintaining high standards of craft, innovation, and brand alignment
• Oversee concept development, storytelling, art direction, and messaging frameworks; review and approve key deliverables before client presentation or launch
• Present and defend creative concepts confidently to clients and internal stakeholders, building trusted, long-term client relationships
• Lead and coordinate creative teams to deliver projects on time and within budget
• Recruit, onboard, and develop team members; organize workflow, set and monitor goals, provide ongoing support, conduct performance evaluations, and deliver regular feedback
• Collaborate closely with media, performance, and analytics teams to ensure campaigns are not only creatively strong but also results-driven; monitor effectiveness and use data-driven insights to refine ongoing and future creative direction
• Shape the vision, standards, processes, and culture of the team, setting clear expectations for quality and ways of working
• Stay ahead of cultural, technological, and consumer trends to continuously elevate the agency’s creative output