Copywriter - DTC Brands (US Market)

Accountabilities

• • Write clear, compelling, and conversion-focused copy across paid advertising, email, websites, landing pages, retail, and promotional campaigns.
  • Develop high-impact headlines, hooks, scripts, product messaging, and campaign concepts designed to capture attention and drive customer action.
  • Partner closely with Creative Strategy, Design, and Growth teams to translate creative concepts and marketing strategies into effective customer-facing content.
  • Support product launches, promotional campaigns, and retail initiatives with messaging tailored to different audiences and customer touchpoints.
  • Use customer insights, performance data, feedback, and creative learnings to continuously refine and improve copy.
  • Help ensure brand messaging remains consistent, engaging, persuasive, and relevant across channels.
  • Manage multiple copywriting projects and deadlines while maintaining a high standard of quality and attention to detail.

  Requirements

  • 3+ years of professional copywriting experience in DTC, eCommerce, consumer brands, advertising agencies, or similar environments.
  • Exceptional writing, editing, storytelling, and verbal communication skills.
  • Demonstrated experience creating copy across multiple formats, including advertising, email, web, landing pages, and video scripts.
  • Strong understanding of consumer psychology, persuasive communication, direct-response marketing, and conversion-focused messaging.
  • A portfolio demonstrating high-quality copywriting and the ability to adapt tone and messaging across different formats and audiences.
  • Strong organizational and project management skills, with the ability to manage multiple priorities in a fast-moving environment.
  • Excellent collaboration skills and the ability to work effectively with creative, strategy, design, and growth stakeholders.
  • Ability to work independently in a remote environment, take ownership of projects, and proactively move work forward.
  • Comfortable receiving and incorporating feedback while continuously looking for ways to improve creative output.
  • Self-motivated, adaptable, and energized by working within high-growth teams focused on measurable results.

  Benefits

  • Competitive compensation: Salary paid in US dollars.
  • Fully remote: Work remotely from Canada with the flexibility of a distributed work environment.
  • Performance incentives: Potential for additional bonuses tied to successful, high-performing advertising creative.
  • Creative ownership: Opportunity to contribute to campaigns and messaging across multiple customer touchpoints and channels.
  • Cross-functional collaboration: Work closely with Creative Strategy, Growth, and Design professionals in a collaborative environment.
  • Growth environment: Opportunity to develop your copywriting expertise while working with fast-growing DTC and consumer brands.