Chief Growth Officer

About the role

This is a growth role first. The priority is top of funnel growth by building awareness, earning attention, and pulling the right people into AWeber's orbit without just defaulting to paid acquisition. If your only instinct when facing a growth problem is to increase the ad budget, this isn't the role for you.

The person we're looking for is already in the market. Not as a spectator, but rather as a participant. They're known in the creator, coach, and small business world because they've earned it. They have opinions people repeat. They get invited into rooms because of who they are, not what their company does. And they know how to turn that influence into growth.

This is a player-coach role at a lean, fast-moving company. You'll set the direction and do the work, often in the same afternoon.

What you'll own

• Market presence and top-of-funnel growth. You know which communities, conversations, and channels matter in the small business and creator world. You're already in some of them, and you know how to earn a seat in the rest. The goal is to make AWeber a name they recognize and trust. Earned media, organic content, partnerships, events, podcast tours, co-marketing. You think in distribution before you think in content.
• Being a public face of AWeber. You'll publish, post, speak, and show up in conversations, not because it's in your job description, but because that's how you're wired. You have a point of view on small businesses, marketing, and audience building, and you share it in ways people remember. You make AWeber worth paying attention to.
• Relationships as a growth channel. You know how to open doors with creators, partners, adjacent brands, community builders, and operators who already have the ears of our customers. You build relationships that turn into distribution, and distribution that turns into revenue.
• Owning the full marketing funnel. Acquisition, activation, expansion, retention. You're accountable for growing revenue, not just reporting on it.
• Leading the team as a player-coach. You hire and develop people you'd want to work for. You write, record, and publish alongside your team, and set the standard through your own work.
• Sharpening positioning and product marketing. We build things that deliver real value. Your job is making sure the right people know it.
• Building an AI-native marketing function. You design systems, agents, and workflows that let a small team produce the output of a much larger one. You've already done this, and you have the results to prove it.
• Staying close to customers. We don't have a traditional sales team, which means marketing carries the relationship work. You'll talk to customers, jump on calls when needed, and build the trust that turns users into advocates.