Business Development Representative, Payer

What You’ll Do

• Pipeline Development
  • Drive lead generation efforts to support overall sales objectives.
  • Develop and execute inbound and outbound prospecting strategies targeting health plans and regional payers.
  • Build and maintain a pipeline of qualified payer partnership opportunities.
• Outbound Outreach & Engagement
  • Initiate and lead targeted outreach to prospective clients through personalized email campaigns, strategic phone calls, and effective social selling techniques.
  • Conduct in-depth research to identify and analyze the unique needs and challenges of prospective payers, market trends, competitive landscapes, and stakeholder structures to inform outreach strategies and engagement plans.
• Sales Facilitation & Deal Management
  • Facilitate discovery meetings between prospective payer partners and internal stakeholders.
  • Maintain accountability for closing smaller deals in addition to supporting broader sales initiatives.
• Relationship Management & Account Support
  • Partner closely across the Payer organization to maintain strong payer engagement and identify opportunities for account expansion or deeper collaboration.
  • Assist in preparing materials, tracking engagement activity, and coordinating next steps for payer-facing meetings and initiatives.