Business Development Representative

About the Role

Identify and engage potential customer accounts and key decision-makers through thorough research.

Key Responsibilities

• Execute omni-channel outreach via phone, email, and social platforms to build relationships and schedule Discovery Calls/Demos for the Growth Team.
• Conduct weekly in-person prospecting visits to agencies, leveraging physical collateral and professional gifting to establish high-touch relationships.
• Travel monthly to designated markets to execute localized business development and expand the company’s physical presence.
• Track and report all activities in HubSpot CRM to ensure seamless pipeline management.
• Utilize a suite of sales tools (HubSpot CRM, Apollo/Outreach, ZoomInfo, Winmo, Goody, LinkedIn Sales Navigator) to optimize prospecting efforts.
• Support Growth Directors in advancing deals beyond the initial Discovery Call/Demo, ensuring smooth progression through the sales funnel.
• Collaborate cross-functionally with Planning, Growth, and Business Development teams to align sales strategies and maximize impact.
• Curate and share relevant LinkedIn content to enhance personal branding and increase company visibility within the professional network.
• Stay informed on industry trends, emerging technologies and the competitive landscape.