Brand & Product Marketing Manager
About the role
About Timeleft
Timeleft is a social app that brings strangers together. Every Wednesday, our platform matches 150,000+ people into groups of 6 across 200+ cities in 52 countries to have dinner together. We're a subscription business growing fast, and the brand we've built is the reason people show up, tell their friends, and come back. Brand and product are the same system here. The way the product feels in someone's hand is the brand; the way the brand sounds in a paid ad is the product promise. We're hiring the person who owns that system.
About The Role
We're looking for a Brand & Product Marketing Manager to do three things at once: own the brand, build the AI brand knowledge infrastructure that makes the brand scale, and run the bridge between Product and Marketing. This is one of the highest-leverage seats on the team. Every channel, every product launch and every AI system we ship pulls from what you build.
You are a rare hybrid: a brand thinker with the operational rigour of a great product marketer and the technical curiosity to see AI as leverage. You care about what lands with customers because you've spent the time to know them. You're bold enough to make a call, organised enough to ship it cross-functionally, and customer-obsessed enough to know when you're wrong. If you want to build a modern brand and product marketing function at a consumer business growing fast, this is your opportunity.
Key Responsibilities
Own the brand
- Own brand guardianship end to end: positioning, tone of voice, identity foundations, and the standard the rest of the team holds itself to
- Set the brand operating system that the wider team uses self-service: the documents, decision rules and examples that mean channels and Content Studio don't bottleneck on you to know what good looks like
- Hold the brand bar across every customer touchpoint. Paid, organic, product, lifecycle, CX
Build the AI-brand infrastructure
- Build the learning infrastructure our AI systems use to produce on-brand work at scale: TOV documents, copy perfection examples, consistent company descriptions. Help build core skills the scales brand.
- Partner closely with our data and AI teams to make AI a quality multiplier for brand, not a quality dilutant.
Run the Product, Marketing bridge
- Own the GTM motion for new product features: from brief through to channel rollout, narrative, sequencing and cross-functional readiness
- Set the editorial and communications roadmap: what we say, when, in what order, across which channels
- Bring the voice of the customer back into the product roadmap, with structured insights, test results and synthesised demand signals that influence what gets built
- Help extend our addressable market by translating customer learnings into new product opportunities the leadership team can act on
Enable the wider team
- Make brand foundations self-service for the marketing function: channels, Content Studio and external partners should be able to pull what they need without queueing on you
- Make product launches feel inevitable, not scrambled: a clear cadence, clear ownership, clear messaging, every time
- Bring weekly diagnosis to the leadership team: how brand is showing up, where it's drifting, what you're doing about it
About You
- Deep experience as a brand-led marketer in a consumer business (subscription, app or DTC), with meaningful product marketing or GTM