B2B Marketing - Spanish Latam Growth Lead

About the Role

We are seeking a seasoned Growth Marketer to lead our expansion into Spanish-speaking Latam, with a specific focus on Mexico. We need a builder who is comfortable with the "zero-to-one" phase of regional growth. You will be the local "Source of Truth" for marketing and growth, acting as a creative, an analyst, and an operator all at once. You should be someone who enjoys the complexity of multi-lingual markets and has the drive to implement projects from start to finish while owning the outcome entirely.

Your Responsibilities

• Regional Growth Engine: Make sure Spanish-speaking Latam B2B (Mexico especially) grows through aggressive lead generation and brand awareness.
• Outbound Strategy: Build and execute complex, multi-language outbound sequences that cut through the noise.
• Local Events: End-to-end ownership of local industry events, user conferences, and webinars in the region.
• Cross-Functional Synergy: Collaborate with performance marketing on ABM initiatives and localized retargeting.
• Analytics & Reporting: Monitor campaign performance, produce executive-level reporting, and recommend data-driven optimizations.
• Localization & Messaging: Adapt ElevenLabs’ global voice to resonate deeply with the Latam business cultures.

Requirements

• Native Spanish speaker.
• Fluent English speaker.
• Ownership Pedigree: You have implemented marketing projects from start to finish.