Pfm
Analyst, Business & Competitive Intelligence
salesfull-timeRemote, India
SALARY
Not listed
WORK TYPE
remote
JOB TYPE
full-time
INDUSTRY
healthcare
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About the role
Position Summary
The Analyst, Business and Competitive Intelligence is responsible for the identification, information gathering, planning and coordinating of sales-based communication activities for a selection of designated accounts and contacts to effectively support business growth. Ultimately sourcing new sales opportunities for the Business Development team through inbound lead qualification and outbound prospecting inclusive of Clinical Solutions, Labs and Biospecimens.
Essential Functions
- Periodically liaises directly with the Business Development team to identify specific companies of interest for continued nurtured outreach and meeting/RFP provision.
- Analyzes competitive environment to help make recommendations.
- Develops an annual outreach plan (reviewed monthly with LM and Business Development team) focused on securing new and repeat business from current and prospective biotech and pharmaceutical companies based on analysis of social media, competitive intelligence, and decision makers.
- Undertakes research and analysis of Precision’s markets, competition, product mix, and specified product markets.
- Works closely with the Marketing teams to coordinate appropriate collateral provision to support sales efforts.
- Responsible for updating appropriate systems (CRM, Sales Enablement platforms) to ensure data integrity and generating accurate weekly/monthly activity reports.
- Provides regular feedback to LM and Business Development leadership on pricing, competitiveness, and market conditions.
Qualifications
Minimum Required
- Bachelor’s degree in marketing, communication, science, or business-related discipline or equivalent experience.
- Keen understanding of the CRO and Specialty Labs market.
- Minimum 6 months experience in the product/service sales lifecycle including client identification and prospecting.
- Direct B2B sales experience in service industry.
Other Required
- Willingness to undertake domestic and international travel including overnight stays.
- Fluent in English (read, write, speak, comprehend).
- Drive and determination to succeed and exceed targets and quotas.
- Adaptable, professional, motivated, and understanding of the sales cycle.
Preferred
- Experience in the CRO, pharmaceutical, or life sciences industry.
Competencies
- Exhibits high self-motivation, works independently and in a team.
- Focuses on continuous improvement and proactive process efficiency.
- Exemplary verbal and written communication.
- Conducts formal presentations to scientific, sales, and marketing teams.
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