Analista de E-commerce Pleno

Accountabilities

• • Develop, implement, and continuously optimize Retail Search strategies, including researching, building, and prioritizing keyword universes across categories, markets, and retailers.
  • Configure, validate, and monitor Digital Shelf tools, ensuring data quality, brand visibility, and compliance with global standards.
  • Conduct audits of Product Detail Pages (PDPs), assessing content quality and identifying opportunities to improve organic performance and consumer experience.
  • Monitor digital performance indicators such as Share of Search and Digital Shelf Score, translating data and insights into recommendations and actionable improvement plans.
  • Prepare performance reports and track the execution of initiatives, ensuring results are measured and opportunities for continuous optimization are identified.
  • Collaborate closely with local, regional, and global teams, agencies, and business stakeholders to ensure strategic alignment and high-quality execution of Retail Search and Digital Shelf initiatives.

  Requirements

  • Bachelor’s degree in Marketing, Business Administration, Advertising, Communications, Commercial Management, or a related field.
  • Previous experience configuring, validating through QA, and monitoring Digital Shelf tools, preferably NIQ.
  • Practical knowledge of keyword research, analysis, and optimization using tools such as Semrush and NIQ.
  • Experience monitoring and reporting digital performance metrics, particularly Share of Search and Digital Shelf Score.
  • Advanced Spanish proficiency is mandatory.
  • Advanced English proficiency is considered an advantage.
  • Strong analytical, proactive, and results-oriented mindset, with the ability to identify opportunities and turn insights into measurable actions.
  • Excellent collaboration and stakeholder-management skills, with the ability to balance competing priorities and build solutions across different teams.
  • Agility, strong execution skills, sense of urgency, and confidence making decisions in a fast-paced environment.
  • Curiosity, continuous-learning mindset, and enthusiasm for evolving digital commerce strategies and processes.

  Benefits

  • Remote or hybrid working model in Brazil.
  • Commercial working schedule.
  • Opportunity to work on Retail Search, Digital Shelf, and e-commerce transformation within a large-scale international environment.
  • Exposure to local, regional, and global stakeholders and cross-functional teams.
  • Opportunities to develop expertise in digital commerce, performance analytics, search optimization, and digital shelf management.
  • Collaborative and inclusive environment that values diversity, innovation, respect, and employee well-being.
  • Opportunity to contribute to digital transformation and continuous improvement initiatives.