Actabl Sales Development Representative

About the Role

Actabl is building the next evolution of its go-to-market motion, Account-Based Engagement, where aligned pods of Account Executives, Account Managers, and Customer Success Managers work the full Actabl platform together. The Sales Development Representative is the front edge of that motion.

This is an outbound-first role. You will prospect into hospitality operators, run signal-driven plays in coordination with RevOps, and qualify inbound demand, making sure the right opportunities reach the right pod with the context needed to close. You sit inside the Technical Sales function, directly supporting AE and AM pods across all four Actabl products: Hotel Effectiveness, ProfitSword, Alice, and Transcendent. This is not a waiting-for-leads role. The expectation is that you are creating pipeline.

What You'll Do

Outbound Prospecting & Pipeline Generation (Primary)

• Build and execute outbound sequences targeting hotel operators, ownership groups, and management companies across Actabl's four product lines
• Run signal-driven outbound plays in coordination with RevOps and Marketing, including deactivated user tracking, job change monitoring, and Clay workflow execution
• Identify re-engagement opportunities from closed-lost and dormant accounts; surface to the appropriate AE or AM pod with a documented rationale
• Prospect into ABE whitespace within defined pod territories, prioritizing accounts with multi-product expansion potential
• Maintain a disciplined outreach cadence across phone, email, and LinkedIn -- volume with intent, not spray-and-pray

Inbound Qualification & Routing

• Qualify inbound demo requests routed through the sales intake model and produce a clean handoff summary for the receiving AE or AM
• Triage and manage the sales inbox, ensuring no qualified lead goes unrouted or dark
• Route opportunities accurately to the correct pod within defined SLA windows

Documentation & Process

• Document workflows as you build them
• Flag routing gaps, intake failures, and process breakdowns to manager within 24 hours of identification
• Maintain accurate CRM records in Salesforce -- every prospect interaction logged, every handoff clean