Account Based Marketing Manager

Account-Based Marketing (ABM) Manager

We’re looking for an experienced ABM Manager to design and execute targeted marketing strategies for our highest-priority accounts. In this role, you’ll partner closely with Sales, Demand Generation, and Digital teams to drive pipeline growth through personalized, multi-channel campaigns.

What You’ll Do:

• Design and execute ABM plays across acquisition, competitive displacement, and named accounts
• Build and manage tiered target account lists using data sources like Demandbase, ZoomInfo, and intent signals
• Translate strategy into clear, actionable weekly plans (accounts, plays, owners)
• Orchestrate multi-channel campaigns including paid media, outbound sequences, direct mail, events, and executive roundtables
• Partner cross-functionally with Sales, SDRs, Demand Gen, and Digital teams to drive coordinated account engagement
• Map buying committees within target accounts to refine messaging and outreach
• Own reporting on pipeline sourced/influenced, account engagement, and campaign performance

What We’re Looking For:

• Required: Experience in B2B marketing and Account-Based Marketing (ABM)
• Strong collaboration skills and experience partnering with Sales
• Data-driven mindset with experience using intent data and marketing platforms
• Ability to manage multiple campaigns and translate strategy into execution

Working Conditions:

• Onsite, hybrid, or remote depending on location
• 0–10% travel required