Technical Product Marketing Director

About the role

We're looking for a Technical Product Marketing Manager who can be the voice of our products — translating deep technical capabilities into compelling stories that resonate with developers, technical buyers, and executives alike. This person will own the narrative of our company and platform, drive every piece of customer-facing content, and ensure our differentiators are crystal clear at every stage of the customer journey. You will be the connective tissue between Product, Sales, Customer Success, and Marketing, and your work will directly impact win rates, deal velocity, and customer retention.

What you'll own

• Content strategy and execution across the website, blogs, whitepapers, solution briefs, datasheets, demo videos, case studies, and technical deep dives
• Sales enablement end-to-end: pitch decks, battlecards, competitive intel, discovery guides, ROI calculators, objection-handling playbooks, and rep training
• Product positioning, messaging frameworks, and the overarching company narrative — ensuring every product and platform story ladders up to a unified value proposition
• Website messaging and information architecture for all product pages, ensuring differentiators are sharp, specific, and impossible to ignore
• Internal and external communications of product messaging, making sure every employee — from SDR to CEO — tells the same compelling story
• Win-rate improvement initiatives, including win/loss analysis, message testing, and enforcement of messaging discipline throughout the entire sales cycle
• Post-sale messaging continuity, partnering with Customer Success to ensure customers experience the promised value through onboarding, adoption, expansion, and renewal
• Technical webinars, live demos, and thought-leadership events that engage technical audiences and build community
• Competitive intelligence: deep tracking of competitors, building "why us vs. them" narratives that sales can wield with confidence
• Product launches: own go-to-market plans, cross-functional launch coordination, tiering, messaging, and post-launch performance measurement
• Analyst and influencer relations support, briefing analysts and contributing to reports such as Gartner Magic Quadrant and Forrester Wave evaluations
• Customer and market research, including persona development, buyer journey mapping, and voice-of-customer programs
• Pricing and packaging input in partnership with Product and Finance
• Technical evangelism through conference talks, podcasts, developer communities, and social channels
• Measurement and reporting on content performance, enablement adoption, pipeline influence, and message effectiveness