Influencer Coordinator (Affiliates & Outreach)
About the role
About the Company
We are seeking a strategic, proactive, and detail oriented Lead Influencer Manager to drive influencer and affiliate marketing initiatives across key platforms. We partner with some of the most ambitious and culturally relevant DTC brands today, including leaders in beauty, food and beverage, health/wellness/fitness, and sports brands. Our work sits at the intersection of strategy, creativity, and measurable growth.
The Opportunity: Day One Impact & Leadership
This is a junior-to-mid level role ideal for someone early in their influencer or affiliate marketing career who is highly organized, responsive, and eager to learn. The Influencer Coordinator will play a critical role in keeping affiliate programs running smoothly by managing day-to-day creator communications, responding to inbound messages, and sending outbound prospecting emails to recruit new affiliates.
You’ll support multiple brands while working closely with senior influencer managers, gaining hands-on experience across TikTok Shop, affiliate platforms, and creator partnerships.
What You’ll Do
- Respond to inbound affiliate and creator messages across TikTok, email, and affiliate platforms in a timely and professional manner
- Send outbound prospecting emails and DMs to recruit new creators and affiliates
- Assist with creator onboarding for TikTok Shop and affiliate programs
- Help manage product seeding logistics and creator follow-ups
- Support outreach flows, tracking responses, and maintaining organized creator lists
- Share briefs, guidelines, and expectations with creators as directed by senior team members
- Track creator deliverables and flag missing or late content
- Assist with basic reporting on affiliate performance and content output
- Monitor creator content for basic quality control and alignment with brand guidelines
- Stay up to date on TikTok trends, creators, and emerging affiliate opportunities