Binance
Binance

Affiliate Relationship Manager - EU

marketingfull-timeSpain, Madrid
SALARY
Not listed
WORK TYPE
remote
JOB TYPE
full-time
INDUSTRY
crypto
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About the role

Responsibilities

  • Manage and maintain relationships with existing affiliates, KOLs, trading communities, and strategic partners
  • Drive affiliate performance growth across user acquisition, trading volume, retention, and revenue contribution
  • Monitor affiliate performance metrics and identify abnormal behaviors, risks, or growth opportunities
  • Handle affiliate concerns professionally, including commission disputes, competitor poaching, and operational escalations
  • Collaborate with internal teams including Marketing, Product, Operations, Risk, Compliance, and Legal
  • Design and execute joint campaigns, incentive programs, and partnership initiatives with affiliates
  • Analyze affiliate ROI, trading behaviors, and lifecycle performance to improve overall ecosystem efficiency
  • Identify and prevent potential risks such as wash trading, arbitrage abuse, multi-accounting, or non-compliant traffic sources
  • Maintain strong market awareness of competitor affiliate programs, commission structures, and industry trends
  • Support affiliate onboarding, due diligence, and long-term relationship development

Requirements

Industry Experience

  • Experience in Crypto, FX, CFD, Trading Platforms, or related financial industries
  • Familiar with exchange affiliate ecosystems, commission structures, and rebate mechanisms
  • Experience in Affiliate Marketing, Key Account Management (KAM), or B2B partnership management
  • Strong understanding of affiliate lifecycle management and partner incentive systems

Core Competencies

  • Strong relationship management and stakeholder communication skills
  • Ability to handle sensitive partner situations with maturity and professionalism
  • Good analytical skills with the ability to interpret trading volume, retention, ROI, and behavioral trends
  • Commercial negotiation capability for exclusive partnerships, tiered commissions, and co-marketing campaigns
  • Strong risk awareness regarding affiliate abuse, compliance concerns, and suspicious trading activities
  • Cross-cultural communication skills; experience managing LATAM, MENA, SEA, or global markets is preferred

Personality & Mindset

  • Patient, stable, and long-term relationship oriented
  • Strong service mindset and partnership mentality
  • High emotional intelligence and strong interpersonal sensitivity
  • Able to detect early signals of affiliate churn, competitor engagement, or business decline
  • Self-driven, detail-oriented, and capable of working in a fast-paced environment

Nice to Have

  • Trading or quantitative trading background
  • Experience in compliance, risk control, or partner due diligence
  • Experience managing online communities or affiliate ecosystems
  • Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional EU languages would be an advantage.
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