Senior SEO Program Manager

About This Team

We’re the SEO team, and our focus is on growing organic traffic, improving website visibility, and keeping the site healthy. We run on 2-week sprints and manage SEO programs from start to finish. Our go-to tools include JIRA, Google Search Console, Ahrefs, Screaming Frog, and Heatmapping tools — they’re essential to how we work. As a team, we value efficiency, clear communication, analytical thinking, and strong collaboration. In this role, you’ll work closely with our design and development teams, taking projects from idea to execution. If you’re organized, strategic, and love driving results — we’d love to hear from you!

How Do We Work?

• Execute and develop the global SEO strategy of our portals and products.
• Collaborate on quarterly plans and long-term SEO strategy with SEO leaders, as well as other Marketing and Business leaders.
• Work closely and partner with teams from the US, Puerto Rico, India, and Poland, such as Product, Design/UX, Content, Engineering, and Customer Support, to plan, organize, and manage cross-team collaboration & shared projects aimed at maximizing business growth.
• Create and optimize SEO, UX, and content of our portals and products.
• Monitor SEO performance and constantly look for opportunities to scale organic traffic and sales.
• Own our SEO traffic and revenue goals.
• Each quarter, review and set team and individual goals in our Roadmap to grow our SEO performance and track progress against monthly goals and the yearly budget.

Technologies/Tools We Use

• SEO: Ahrefs, Google Search Console, Google Analytics 4, Screaming Frog, and more.
• Content: custom CMS and WordPress, internal tools, and more.
• CRO: Internal A/B testing tool.
• Data and reporting: Sisense, Microstrategy, Looker, R, internal tools.
• JIRA, Google Workspace, Slack, Zoom, Workday.

What You’ll Do

• Develop and implement a comprehensive SEO strategy for resume products, aligning with business goals and targets.
• Plan and coordinate SEO execution across Technical SEO, Design, Content, and Engineering functional teams.
• Own KPIs for organic traffic and conversions for the resume builder.
• Analyze SEO data using tools like Google Analytics, Google Search Console, and SEO tools to track metrics.
• Monitor and refine existing best practices to meet company objectives, strategies, and forecasts.
• Measure and report on SEO performance, including organic traffic, keyword rankings, and conversion rates.
• Present SEO performance reports to stakeholders and demonstrate the ROI of SEO efforts.
• Secure top positions for websites for high-intent keywords related to content.
• Identify growth opportunities and innovative SEO tactics by exploring cutting-edge strategies and techniques.
• Generate high-quality backlinks from authoritative domains to boost