Retail Communications Lead

Retail Communications Lead

The Retail Communication Lead supports 250+ retail stores in Canada and the USA, and plays an essential role in executing the Global strategy. You lead and support communications - planning, creating and implementing all initiatives for the retail business, ensuring that we are delivering the right information, at the right time.

In this role, you understand the needs of the Lush retail shops, and work closely with cross-functional partners to create clear, effective and simple communications for our retail business. You know how to challenge the status quo by being curious about opportunities in our communications process and how to be real with feedback and support to ensure the best possible experience for our retail staff and customers.

As a growing business, Lush needs people that can adapt and evolve to the needs of our business, analyse and respond to your learner’s needs. Our Lush staff live with purpose, finding their personal value connection with the values of our business, bringing their work and life paths into one holistic journey.

Reporting to the Internal Communications Manager, you undertake the following RESPONSIBILITIES:

• Oversee the retail communications calendar to ensure that all 260+ stores in North America have all the information they need, when they need it to optimize their time management, communication to their teams and ultimately sales.
• Lead the writing, editing and updating of all communications for the Retail business.
• Collaborate with departments across the business to identify and turn retail priorities, including campaigns, into simple, effective, and operationally efficient solutions, and support them in the planning, communication, and implementation of these initiatives.
• Raise any potential issues or risks before, during and after initiatives.
• Participate in Retail and cross-functional stakeholder meetings to represent and identify retail communication needs around business initiatives.
• Work cross-functionally to own the publishing partner and campaign communication SOP/checklist to ensure all aspects of Retail initiatives are communicated with retail at the right time.
• Work with Internal Communications Channel Manager on timing of retail communication in alignment of all other company communications, as well as templating, reviewing, and editing of overviews.
• Develop and execute against our internal content calendar and create plans around initiatives to boost engagement of stakeholder groups through internal campaigns.
• Leverage your knowledge of store-level processes, policies, systems, campaign execution and sales driving to influence operational processes.
• Proactively communicate the needs of Lush stores in all conversations around campaigns, driving campaign execution that is simple, effective, and operational.
• Be the retail representative at Launchpad and Brand’s campaign meetings.
• Lead and execute special projects as needed.
• Create positive relationships with retail shops, support, and HQ staff.
• Regularly planned shop visits per business needs or as identified.

Qualifications

Required:

• 3+ years of retail operations and/or retail communications experience.
• 2+ years of retail management experience.
• Outstanding verbal and written communication skills.
• Proven ability to synthesize complex information, understand the needs and interests of target audiences, define and articulate messages and generate effective content.
• Ability to think big.