Market Manager
About the role
About SERHANT.
SERHANT. is the most followed real estate brand in the world, calibrated for the marketplace of tomorrow, delivering proven results for buyers, sellers, and developers. SERHANT. revolutionizes the traditional brokerage model by innovating through media and content creation and is powered by a full-service in-house film studio as well as an amplification platform that puts our properties in front of more people than anyone else.
About the Role
The Market Manager is responsible for supporting the Brokerage Operations team in ensuring operational excellence, consistency, and growth across all SERHANT. markets. This role serves as a bridge between headquarters and local markets - partnering closely with Managing Brokers to activate new markets, optimize existing ones, and create scalable systems for long-term success.
Responsibilities
Market Support & Activation
- Partner with Brokers of Record and Managing Brokers to ensure seamless in-market operations.
- Provide hands-on support during new market launches and establish best practices for ongoing success.
- Create, maintain, and implement standardized Market Activation Playbooks to support GTM plans and ongoing standards.
- Support the growth of established markets by identifying opportunities, resolving operational challenges, and ensuring alignment with brand standards.
Standardization & Growth
- Lead the development and implementation of systems and processes that bring consistency and scalability to market operations.
- Collaborate with cross-functional teams (Marketing, Education, Facilities, and People Operations) to ensure a cohesive and unified brand experience across all markets.
- Track and analyze performance metrics to measure market health and operational success.
Performance & Metrics
- Develop, monitor, and report on key metrics for both new and existing markets, including agent growth, productivity, engagement, and