Manager, Client Strategy

About Collectively

Collectively - part of the Brandtech Group (formerly You & Mr. Jones) - is the global leader in influencer marketing; combining strategy, creative, and technology to deliver the most innovative influencer work. We partner with forward-thinking brands in technology, fashion, retail, gaming, entertainment, consumer goods, and more to build deeply integrated social activation strategies that drive relevance, awareness, and sales. Our work has been recognized by top publications including The Wall Street Journal, Fast Company, Digiday, AdAge, and Business INSIDER, among others. We’ve also earned Effie, Webby, Glossy, IMA Fast Company, and OMMA awards for our programs.

Collectively is known across the industry as the partner who delivers the most creative, strategic, and effective programs, with the most sophisticated analysis and paid social offerings. But most importantly, we’re known to be genuinely committed partners to our clients, many of whom have worked with us for multiple years. We aspire to continue to provide an excellent workplace for our teams while delivering the industry’s most ambitious and thoughtful influencer collaborations.

About the Client Partnerships Team

The Client Partnership team leads the strategic and relationship side of our influencer marketing services agency throughout the lifecycle of an account at Collectively–ensuring our partnership with clients is successful, industry-leading and directly in support of our client’s creator marketing ambitions.

This team is focused on cultivating and growing successful relationships with account stakeholders in our client community through best-in-class work and services–delivering strategic influencer marketing proposals/RFPs, industry-leading thought partnership and ongoing strategic direction throughout the lifecycle of our agency/client partnership to support brands in becoming more effective, innovative creator-centric marketers.

Responsibilities

This role leads the day-to-day account and strategy workflows for at least 1 and up to 5 brands, and plays a critical role in ensuring our creator marketing solutions and strategies are applied practically to our clients businesses.

The Manager of Client Strategy will report directly to a Director or Sr. Director of Account & Strategy Leadership, and be responsible for the following:

Program + Partnership Development (RFPs/Briefings)

• Lead the approach to proposal development or response to briefs at Collectively, including:
  • Digest and understand clients RFPs/ briefs
  • Synthesize or draw on key trends and information from a variety of sources, including internal data, to inform conversations and RFP/Brief responses
  • Project manage responses cross-functionally start to finish:
  • Ideate RFP response with your account leader including:
    • Helping to brief and guide creative concepts in partnership with the creative team
    • Develop and articulate influencer campaign and creator strategies (via outlines & slides) based on RFP/Brief goals and that incorporates best practices or agency benchmarks
    • Curating a range of influencer campaign or services from Collectively
    • Presenting agency partnership / account management approaches
    • Conduct and synthesize relevant research & insights to shape strategy recommendations
  • Builds and recommends budgets against plans/RFPs
  • Works with Operations + Leadership to finalize scopes and staff plans
  • Ensure historic account or agency-wide performance data and current trends/best practices are considered
  • Project manages specialized creative or analytical support for RFPs/Briefs as needed
  • Leads the timeline of the response and coordinates pitch strategy with