Lifecycle Marketing Automation Manager
About the role
Lifecycle Marketing Automation Manager
We Breathe Life Into Data
At Komodo Health, our mission is to reduce the global burden of disease. And we believe that smarter use of data is essential to this mission. We built the Healthcare Map — the industry's largest, most complete, precise view of the U.S. healthcare system — by combining de-identified, real-world patient data with innovative algorithms and decades of clinical experience.
The Healthcare Map serves as our foundation for a powerful suite of software applications, helping us answer healthcare's most complex questions for our partners. Across the healthcare ecosystem, we're helping our clients unlock critical insights to track detailed patient behaviors and treatment patterns, identify gaps in care, address unmet patient needs, and reduce the global burden of disease.
As we pursue these goals, it remains essential to us that we stay grounded in our values: be awesome, seek growth, deliver "wow," and enjoy the ride.
The Opportunity at Komodo Health
Komodo Health transforms complex data into actionable insights for the Life Sciences industry. This role sits at the intersection of Marketing and Revenue Operations, partnering with RevOps — the technical backbone — and Paid Media to ensure low friction in the lead transition process. The mission is to command the Middle Funnel: designing sophisticated, AI-driven automation and content logic that converts high-intent prospects into qualified meetings. As the architect of predictable revenue, this role is responsible for driving exponential pipeline growth across the biopharma landscape.
Looking back on your first 12 months at Komodo Health, you will have accomplished…
- Accelerated Pipeline Velocity: Achieved step-change improvements in MQL-to-SQL Conversion Rates through optimized engagement architecture.
- SDR Unification: Established Marketing as the greatest partner to the SDR team, consistently opening doors at target accounts.
- Funnel Integrity: Successfully implemented and scaled 'Always-On' nurture tracks and 'Recycle' programs that proactively sealed funnel leaks and maximized prospect yield.
These are the essential job duties you will be responsible for…
- Lifecycle Journey Design: Spearhead the design and management of complex, automated lifecycle journeys tailored for critical Life Sciences segments, including Emerging Biopharma, Large BioPharma, and Medical Affairs.
- AI Marketing Operations: Act as a primary builder and operator for AI Marketing Agents, generating personalized, high-quality content and engagement at scale.