Field Marketing Manager, EMEA

Key Responsibilities

• Develop and execute the regional marketing strategy, using data and insight to inform how we engage the market
• Contribute to EMEA pipeline goals through execution of regional marketing and demand generation programs
• Plan and execute targeted events, campaigns, and ABM programs for key enterprise accounts in close partnership with sales
• Leverage demand generation initiatives to support priority accounts and regional growth objectives
• Prioritize programs and investments based on commercial impact and pipeline potential
• Own end-to-end execution of event calendar, including delivery, follow-up, and performance tracking
• Partner directly with sales leadership and account teams to align on priorities, develop program strategy, and secure buy-in.
• Translate sales priorities into actionable marketing programs and incorporate feedback to improve execution and results
• Adapt plans based on performance data, market feedback, and shifting regional needs
• Apply a test-and-learn approach to continuously improve program effectiveness and efficiency
• Handle multiple priorities across countries, industries, and segments in a fast-paced environment
• Track and report on key performance metrics including pipeline contribution, ROI, and conversion rates
• Use data to advise decisions, optimize programs, and guide future investment
• Manage budgets and timelines in collaboration with cross-functional teams

Qualifications

• Bachelor’s degree in marketing, business, or related field
• 5+ years of experience in field marketing, demand generation, or similar role
• Track record of supporting or contributing to pipeline and revenue goals
• Experience working with sales teams and supporting regional marketing efforts
• Strong prioritization and organizational skills in a fast-paced environment
• Adaptable and comfortable managing shifting priorities
• Self-starter with the ability to implement programs with moderate guidance
• Analytical perspective with a data-driven approach
• Strong communication and collaboration skills
• Willingness to travel up to 20%