Director of Engineering, Loyalty & Promos- FBG

About Us

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.

About the Team

At Fanatics Betting & Gaming (FBG) we bring together Betting, Gaming, Markets, Promos and Loyalty to build seamless, fan-first wagering and rewards experiences. Our Loyalty & Promos organization builds the rewards and promotions customers experience at Fanatics— owning FanCash (our digital rewards currency), loyalty progression (tiers and perks), and promotional offers across SportsBook, Casino, Commerce, and beyond.

We’re hiring a Director of Engineering, Loyalty & Promos to own the technical strategy, architecture and delivery of our loyalty, rewards and promotions platform — including our real-time, personalized bonusing engine. You’ll scale and lead cross-functional engineering teams (FE, BE, SEMs, TPM, QE, Platform), own operational excellence (on-call/rota, incident response and SLAs), and partner with Product, Commerce and MarTech to make promotions reliable, reusable and fast to market.

Responsibilities

• Lead and grow multiple engineering teams delivering reliable, scalable, cost-effective software; evolve architecture and engineering standards.
• Partner with Product and Platform leaders to shape priorities, sequencing, and technical strategy; provide input on product capabilities and trade-offs.
• Own domain strategy and execution: set direction, align across adjacent domains, and ensure decisions scale beyond your immediate area.
• Build org health: attract, develop, and retain engineering talent; ensure role clarity, succession planning, and leadership growth.
• Drive operational excellence with clear reliability, performance, and cost goals; continuously improve engineering practices.
• Optimize for developer experience: establish DX goals/metrics and remove friction in tools, processes, and platform capabilities.
• Resolve architectural contention and guide teams toward pragmatic, maintainable solutions (simplify/optimize/extend as appropriate).
• Communicate outcomes and org health via KPIs, metrics, and status updates to executives and key stakeholders; represent the org as needed (including occasional travel).