Creator Success Manager
About the role
About the Role
The Creator Success Manager is a revenue-driving, creator-facing role responsible for growing and retaining a portfolio of high-value creators through data-led monetization strategies, strong relationship ownership, and proactive risk management. This role sits at the intersection of creator partnership, revenue growth, and product adoption.
You’ll own outcomes, not just relationships. Success in this role is defined by measurable revenue growth, sustained creator retention, and your ability to translate insights into action that helps creators earn more and stay engaged long-term.
This is an individual contributor role with high accountability, clear revenue goals, and meaningful cross-functional influence. It is not a customer support or campaigns execution role.
What You’ll Do
Strategy
- Own a portfolio-level growth strategy that drives creator revenue, retention, and long-term value.
- Identify monetization opportunities, adoption gaps, and churn risk using performance and revenue data.
- Develop tailored, 1:1 creator growth plans grounded in data, experimentation, and clear success metrics.
- Anticipate shifts in creator behavior or performance and adjust strategies proactively.
Technical / Execution
- Consistently deliver against revenue and retention targets across your book of business.
- Analyze creator performance data to diagnose issues, surface opportunities, and recommend clear next actions.
- Drive product adoption by connecting creator goals to platform capabilities and monetization levers.
- Proactively manage churn risk through targeted interventions and re-engagement strategies.
- Maintain accurate account insights, forecasts, and activity tracking in HubSpot (or equivalent tools).
Team / Collaboration
- Partner closely with Product, Growth, Marketing, Campaigns, and RevOps to advocate for creator needs and unlock growth.
- Serve as the “voice of the creator” in cross-functional initiatives, ensuring feedback is clearly articulated and actioned.
- Work closely with the Director of Growth & Retention to escalate obstacles, unblock issues, and deliver white-glove solutions.
Research / Best Practices
- Stay current on creator economy trends, monetization models, and platform best practices.
- Continuously test, learn, and refine monetization approaches to improve creator outcomes and portfolio performance.
- Share insights, playbooks, and learnings that elevate creator success across the team.