Brand Analyst
About the role
Overview
Real Chemistry is looking for a Brand Analyst join our growing team!
The Analytics x Strategy Rotation is an 18 month, immersive development program designed for analytically-grounded brand strategists who want to grow into next-generation professionals supporting healthcare advertising and commercial strategy.
This role sits within Real Chemistry’s Analytics and Insights team and works in close partnership with 21GRAMS, Real Chemistry’s audience-driven advertising and creative agency. The program is intentionally structured to develop talent who can move fluently between AI-enabled research, real-world healthcare data, and high-impact brand and marketing strategy.
This is not a tools-only analytics role or a traditional strategy apprenticeship. It is a deliberate pathway to becoming a strategist who understands healthcare markets, customers, and competition through data, and knows how to turn that understanding into strategic direction for brand creative and commercial teams.
At the end of the rotation, successful candidates are positioned to transition into a full-time strategy role within 21GRAMS.
This is a hybrid role, based in any of our US offices—including New York City, Boston, Chicago, Carmel, or Lambertville—or remotely within the US, depending on team and business needs.
What You Will Do
Analytics and Market Intelligence
- Lead and contribute to analytics and research workstreams that support healthcare advertising and commercial strategy engagements at 21GRAMS.
- Conduct market understanding and competitive analysis across patient and HCP behavior data, secondary research, real-world healthcare data sources, including medical and pharmacy claims, prescription data, and qualitative inputs.
- Integrate multiple data types and methodologies to answer commercial and brand strategy questions related to market dynamics, customer behavior, positioning, and growth opportunities.
- Develop research approaches, hypotheses, KPIs, and analytic plans in collaboration with senior Analytics and Insights leaders.
- Use AI-enabled tools to accelerate research, synthesis, and pattern recognition while applying strong judgment to validate findings and separate signal from noise.
- Produce insight-led outputs that translate data and analysis into clear implications for marketing and commercial decision-making.
Strategy Development with 21GRAMS
- Partner closely with 21GRAMS strategists to transform research and data into brand-relevant insights, strategic narratives, and recommendations.
- Support strategy deliverables such as competitive landscapes, audience and customer journeys, opportunity assessments, and brand positioning frameworks, grounded in data and market realities.
- Contribute to strategic presentations and decks, including key findings, i