Area Sales Director, Northeast

Remote (US-Based) | ~1–2x/month travel

What You’ll Do

Build and Scale a High-Performing Field Organization

• Hire, coach, and develop PPRMs through disciplined 1:1s, talent reviews, and operating rhythms — setting and upholding a clear bar for managerial excellence, accountability, and judgment.
• Ensure consistent regional execution by holding PPRMs to shared standards across performance management, territory strategy, coaching quality, and hiring/ramp — and by driving adoption of core field systems (onboarding, playbooks, dashboards, and input metrics).
• Translate strategy into execution by converting cross-functional priorities into clear, field-ready action plans with defined KPIs, timelines, and ownership at the PPRM level.
• Pressure-test performance in the field through regular field time with PPRMs — observing coaching, reinforcing expectations, and delivering targeted, skills-based feedback.
• Support and help lead enterprise health system partnerships, collaborating with PPRMs, PPMs, and internal partners to drive adoption, expansion, and long-term success, and engaging directly with health system leadership as needed to guide strategy and unblock challenges.
• Act as the connective tissue between field and HQ, partnering closely with Enablement, Ops, Growth Strategy, Product, Clinical, and Marketing to surface patterns, remove systemic blockers, and scale what works.
• Build for scale and culture, identifying emerging leaders, owning high-bar hiring and promotion decisions, and fostering a patient-first culture that attracts and retains top talent.

What Success Looks Like

• PPRMs who consistently operate against clear performance standards and run their regions through systems, not intuition
• Strong, predictable adoption of input metrics and territory discipline across all regions
• Successful onboarding, adoption, and expansion of large health system partners, supported by tight coordination between field and HQ
• Fast, high-fidelity execution of new playbooks, initiatives, and strategic rollouts
• A deep bench of future leaders ready to step into expanded scope as Nourish scales
• Tight feedback loops between field and the broader organization that increase speed, focus, and execution quality

This Role Is a Great Fit If You…

• Are driven by transforming healthcare through better nutrition, with a patient-first mindset
• Thrive as a builder in fast-scaling, ambiguous environments and enjoy creating structure
• Are a manager-of-managers with a track record of developing strong leaders
• Believe great performance comes from clarity, systems, and discipline